DIGITAL DELIVERY
EVENT MARKETING
Collaborated with Yelp Regional Directors + Yelp Elite members to drive brand awareness for consumer brands in:
Raleigh, North Carolina | Disco Ball Event with Downtown Raleigh Association
Basking Ridge, New Jersey | Adult Field Day with Delta Hotels By Marriott
Atlanta, Georgia | Yelp Baecation Valentine’s Day Dinner at Hotel Indigo
INFLUENCER MARKETING
Conducted market research for business owners looking to increase their reach online with micro- and macro-influencer events
Coordinated event lists, affinity segments, collateral and unique promotions for influencer events
Worked with businesses including for influencer networking events including:
ABC11 Community Influencer Mixer in Durham, NC
Cocktails & Conversations - A Blogger Meetup in Cape May, NJ
Additional cities and restaurant openings include:
Washington D.C. (Tugwell’s Public House)
New York City (Prospect Lobby Bar)
Atlanta (The Public House at Vinings)
Franklin (1799 Kitchen & Cocktails)
SOCIAL MEDIA MARKETING
Coached corporate executives, media personalities, community stakeholders and small business owners with virtual webinars, in-person meetings and training sessions
Led comprehensive workshops on social media strategy at events including:
2014 Market America World Conference in Miami, FL
2014 Market America International Conference in Greensboro, NC
2020 Global Leadership Summit in Gulf Shores, AL
Optimize the social media presence of brands with services including
setting up new accounts
editorial planning
content marketing
community management
advertising and branded content
digital automation
measurement